01 · Service
Design
Most service businesses lose the job before the call, because the site looks cheaper than the work. Design here means layout, type and photography that match what you actually charge — and a page that a 55-year-old homeowner can read outdoors on a phone.
What's included
What's included
Brand direction: palette, type and voice, documented so it stays consistent
Page design for every template the site needs, not just the homepage
Mobile-first layout — most of your traffic arrives on a phone
Accessibility to WCAG AA: real contrast, real tap targets, keyboard operable